meet rose

her STORY

"My previous powerlifting coach was retiring and I was excited to work with a female coach for the first time. I had hit some plateaus in my training and was ready for some change.”

HER takeaway

"In my first prep with Avi, I had added 17.5kg onto my total despite feeling stuck prior to working together. Since that competition, we've hit additional PRs and podiumed at the Arnold Sports Festival. I was also able to break another Junior National Record at one of my meets. I am now self-programming with everything I've learned from Avi and continued mentorship.

Avi is extremely supportive and has helped me grow as an athlete and a student. If I had thoughts or questions about how something was programmed or if a change could be made to fit a personal preference, she would always be willing to listen. I never felt silly bringing something up. As previously mentioned, I began self-coaching with the knowledge I gained from Avi. She not only improved my performance as an athlete, but also my understanding of powerlifting programming. She is now an amazing mentor, and every time we speak I'm reminded of how much more there is to learn. Despite being direct competitors with each other, I have never felt like Avi did not have my best interest in mind as an athlete. Her presence in the sport has always been motivating to me and she truly leads by doing.

I highly recommend Avi as a coach for both powerlifting or general training. She truly has a passion for hands-on work and helping others. She is dedicated to each of her clients and it shows."

notes from coach

"Rose has always been a hardworking athlete who constantly tries to push their limits. I am grateful to have had the opportunity to coach her through the Arnold Sports Festival and multiple national meets. Rose is incredibly strong and athletic and that really shows when paired with her work ethic. On top of her physical abilities, I believe that Rose’s desire to learn and understand her training program also contributes to her success as an athlete. As she started to coach herself, she continued to push her boundaries and make consistent gains. Her progress is a great reflection of her dedication to learning and her intrinsic motivation as a phenomenal athlete."  - Avi